Protecting your own trademarks is absolutely essential for every market participant, be they a manufacturer, trader or further processor. Customer trust is rooted in distinctive product identification and clear demarcation from similar products from the competition.
Here at Trosifol™ we attach great importance to our customer’s confidence in our products, and therefore take action against any infringement and deception in the use of our registered trademarks and brands.
On the very first day of glasstec 2018, the world’s leading trade fair for the international glass sector, in Düsseldorf, TrosifolTM employees noticed product brochures from an Asian manufacturer making illegal use of the Trosifol® SentryGlas® trademark. Kuraray, holder of the Trosifol® and SentryGlas® trademarks, thereupon took legal action against this misleading advertising.
After examining the case, Düsseldorf Regional Court issued an interim injunction in the course of the fair against this misleading advertising and against the offer for sale of possibly pirated products – on pain of a fine of up to 250,000 euros or, alternatively, imprisonment for up to six months in the event of a repeat offense. This injunction was also served on the Asian company in the course of the fair.
Overall, Trosifol™ and Kuraray attach great importance to the unique features of their products and a customers’ resultant trust – that has evolved over a period of years. The unambiguous identification of trademarks of the Kuraray Group is therefore of fundamental importance for the economic prosperity of the company as a whole. Genuine competition is only possible if products can be clearly distinguished, so that customers are given the opportunity to make a realistic comparison.
TrosifolTM is also very keen to stress that TrosifolTM is the only supplier of Trosifol® and SentryGlas® products. Tests, approvals and product-application expertise are not, of course, transferable to rival products, however similar or dissimilar they may be.