Moen and DFI Sign Agreement on Diamon-Fusion® Nano-Coating for Showhouse® Faucet

Date: 16 May 2006
Source: DFI
Diamon-Fusion International, Inc. (DFI Nanotechnology), global developer and exclusive licensor of the Diamon-Fusion® patented hydrophobic nanotechnology, has signed a supply and co-branding agreement with global faucet manufacturer MOEN Incorporated.

Moen recently unveiled its newest Powder Room Faucet Collection, “Vivid™”, under its luxury line ShowHouse® at the national kitchen and bath trade-show in Chicago (KBIS 2006). As part of this agreement, Moen became DFI’s newest Global Strategic Partner, a list of highly reputable companies (all distributors of DFI innovative technologies) that includes DuPont and Alcoa among others.

Moen Incorporated, a 50-year US-based global company with distribution centers worldwide, is one of the world's leading manufacturers of faucets and a major supplier of stylish kitchen sinks and innovative bath accessories in North America, Moen is part of Fortune Brands' Home and Hardware group - a leading consumer brands company that includes leading cabinetry, door and lock manufacturers.

In 2004, Moen launched ShowHouse® by Moen, a new line of luxury faucets and accessories for the kitchen and bath. The new and innovative Vivid™ Collection received impressive reviews at KBIS 2006 including a special mention at the KBIS Show Daily Trend Spot, “the latest and the greatest”, pointing out the unique faucet with a glass waterway. Water flows out of a raised fountain to create a cascading stream of water that transitions into a free flowing stream as it travels down the glass waterway. To guard against water marks and deposits, the glass is treated with DFI’s patented Diamon-Fusion® hydrophobic nano-coating as a standard feature, ensuring long life. The coating causes the water to bead as it progresses down the waterway, thus preventing water from standing on the dish once the water is turned off.

Jennifer Rowel, ShowHouse Brand Manager at MOEN, reported: “The Diamon-Fusion® coating was one of the key features that helped us provide the ‘wow’ factor we were looking, merging hi-end visual impact and practical luxury with latest and most innovative technologies.”

Guillermo Seta, Vice President and Executive Director of DFI Global Operations, stated: "This new alliance with MOEN provides two core elements for DFI: a new consumer-driven market by a manufacturer with a history of innovative design and another world’s leading company (in Moen) that places confidence on our coating as a standard feature.”

DFI’s nano-coating supplies a full range of enhanced hydrophobic properties to the treated glass surface and works at nanoscale levels to change the molecular composition of any silica-based surface. It also provides a cross-linked, branched, and ‘capped’ coating along with a strong and durable covalent bond.

600450 Moen and DFI Sign Agreement on Diamon-Fusion® Nano-Coating for Showhouse® Faucet
Date: 16 May 2006
Source: DFI

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