“Your window to a better world": profine launches brand campaign for KÖMMERLING

“Your window to a better world": profine launches brand campaign for KÖMMERLING
Photo source
www.koemmerling.com

Date: 13 June 2019

“Your window to a better world". This slogan is the core of a new campaign that profine GmbH has launched in June 2019 for its KÖMMERLING brand.

The aim is to raise awareness of its aspects of sustainability and corporate social responsibility (CSR).

"KÖMMERLING stands for premium windows of the highest quality, safety and innovation. To these aspects two major issues of our time are added in our new campaign”, explains Dr. Peter Mrosik, owner and CEO of the system provider.

The focus of the campaign is always on people: The motifs show real people who are involved in the context of profine's corporate social responsibility and who all show a "small gesture with a big impact". profine employees, architects, responsible persons of the partner 1. FSV Mainz 05 and persons who supervise CSR projects do not shape the familiar heart in front of the camera, but a window.

At the heart of the marketing measures are, as a first step, online and print advertisements in industry media that refer to the campaign page www.koemmerling-better-world.com. There you will find examples of stories that connect the protagonists with their "window gesture".

"Customers not only buy windows, but also the values that a brand stands for. Therefore, we intend to make more visible that our KÖMMERLING premium window is much more than just a window. We also invite our market partners to use the campaign as a platform for their own sustainable projects", summarizes Dr. Peter Mrosik the intention of the campaign.

More information at: www.koemmerling-better-world.com

600450 “Your window to a better world": profine launches brand campaign for KÖMMERLING glassonweb.com

Others also read

Glasstech Asia & Fenestration Asia 2025 is just months away, and the official visitor pre-registration will open soon.
Registration is now open for the Fenestration and Glazing Industry Alliance (FGIA) Western Region Virtual Summit, taking place online September 10.
The Fenestration and Glazing Industry Alliance (FGIA) has released an updated version of its widely used water leakage field check specification for non-operable fenestration systems.
FIT Show organisers are thrilled to announce the winners of the FIT Show 2025 Marketing Awards, marking the event’s biggest and most competitive year yet.
FENSTERBAU FRONTALE has a new director with immediate effect: Chiara Sträßner is taking charge of the organization of the world's leading trade fair for windows, doors and facades.
The Fenestration and Glazing Industry Alliance (FGIA) has updated a specification describing the use of aerosol foams developed specifically for application with fenestration products.

Add new comment

From industry

NEWS RELATED PRODUCTS

A+W Software GmbH
A+W Software GmbH
Horn Glass Industries
A+W Software GmbH