Glass for Europe attends Vitrum25 to discuss decarbonisation of the flat glass industry

Date: 25 September 2025
Source: Glass for Europe
Glass for Europe attends Vitrum25 to discuss decarbonisation of the flat glass industry
Photo source
Glass for Europe

Date: 25 September 2025

On 17 September, Bertrand Cazes, the Secretary General of Glass for Europe, attended Vitrum25, an event which brought together the international glass and glazing machinery community.

He gave a presentation on the decarbonisation challenges facing the flat glass industry.

Over four days, from September 16 to 19, industry leaders, manufacturers, and innovators came together to exchange ideas, showcase technological progress, and debate the challenges shaping the future of flat glass production.

One of these challenges is undeniably the path to decarbonising flat glass melting, an issue that remains firmly at the top of the industry agenda. Bertrand Cazes highlighted during its presentation that the path to reducing emissions is both urgent and complex. Achieving the deep cuts required will not be possible through isolated action — it will demand an integrated effort across the entire ecosystem, from glass producers to machinery manufacturers. It is evident that decarbonisation does not exist in a vacuum. It requires technological innovation, massive investment, and robust business cases — none of which are fully secured for the flat glass sector today.

Another pressing concern repeatedly raised during the day was the influx of low-cost imports from outside the EU, particularly from China. These aggressive pricing strategies are disrupting the market and raising urgent questions: How can the European flat glass ecosystem remain competitive under these conditions? And is this a temporary phase or the beginning of a long-term structural challenge? Glass for Europe is actively working on this issue, diving deeper into the topic and its implications. This work is only meant to accelerate in the coming months.

VITRUM 2025 made clear that the industry stands at a crossroads. Decarbonisation, global competition, and investment capacity are deeply interwoven challenges that must be tackled with urgency and collaboration. The discussions in Milan underscored both the risks and the opportunities ahead, reminding participants that the future of flat glass depends on collective resilience, innovation, and strategic action.

600450 Glass for Europe attends Vitrum25 to discuss decarbonisation of the flat glass industry glassonweb.com

Others also read

Over 100 glass industry technical leaders gathered in Chicago in June for the NGA Glass Conference track at the NGA Glass Fabricator Conference (GFAB), hosted by the National Glass Association.
Top Glass, Canada's leading event for the architectural glass and glazing industry, will return to the International Centre in Mississauga on April 29, 2027.
Regency Glass is set to make its standalone debut at FIT Show 2027, showcasing its latest innovation and strengthening its presence in the UK glazing industry.
Engaging the global architectural design community through complex curved glass technology
From September 23 to 25, 2026, Fenzi Group will be at GlassBuild America, the most important annual gathering for commercial and residential glass, window and door professionals, taking place in Las Vegas.
Adelio Lattuada, together with the Lattuada North America team, will participate in Glass Expo Midwest 2026, taking place on November 4–5, 2026, at the Greater Columbus Convention Center in Columbus, Ohio.

Add new comment

NEWS RELATED PRODUCTS

Kuraray Europe GmbH