Vitrum offers the international press a preview of the innovations to be showcased October 23rd to 26th 2013 in Milan

Date: 11 October 2013
It is traditional for Vitrum, in its ‘on’ years, to reveal the latest industry innovations at an event for the international trade press.

On May 8th and 9th, representatives of the leading European glass industry trade press were joined by prominent figures in Vitrum and Gimav for a very special journey to discover two quite different faces of Made-in-Italy production: one based on manual labor, but with deep roots in the country’s thousand-year history and art; the other founded on technical and technological superiority.Visits to the Ars Murano glassworks and to Ferrari provided the perfect demonstration of this diversity, precisely because they are two entirely different cultural environments.The fiery heat of the glassworks, replete with years of work and palpable physical strain; and Ferrari, perfect, neat, almost sterile in its efficiency and organization.

The first stop on the tour was Venice, and specifically Murano, island symbol of craftsmanship par excellence, where an incandescent glob of glass comes to life and is skillfully crafted into a work of art. Members of the press had a unique opportunity to admire the creative ability of the glass masters at Ars Murano, one of the island’s prominent glassworks, known around the world for its quality workmanship and the ability of its artists at the furnace.

The second destination was the Ferrari factory at Maranello, temple of one of Italy’s most famous icons.

Here the guests were able to appreciate the Ferrari philosophy that breathes life into the company’s works: the highest degree of mechanical technology, product customization and an employee-friendly manufacturing system. The tour ended at the company museum, which offered a riveting finale: the history of Ferrari narrated through an exhibit of its most significant automobiles, up to and including the Formula-1 race cars richly rewarded with championship titles on race tracks around the world.

Of course, cutting edge technology will be central to the forthcoming Vitrum, the perfect showcase for the leading international glass industry manufacturers. As confirmed by Dino Fenzi, President of Vitrum, expectations are running high: “Again this year the trade fair will be an extensively international event, a meeting place where the industry’s top firms will have the opportunity to make profitable business contacts; this 18th edition of Vitrum is also well on its way to becoming (as it has always been in the past), an event that continues to grow, even in the most difficult times”.

An exhibition that promises to be filled with newsworthy innovations — like the impressive display of historic and recently-minted Alfa Romeo automobiles. Alfa is another fine example of Italy’s technological know-how and creative abilities that international visitors to Vitrum will be able to admire in a dedicated area of the show.

600450 Vitrum offers the international press a preview of the innovations to be showcased October 23rd to 26th 2013 in Milan
Date: 11 October 2013

See more news about:

Others also read

Dr Henry Snaith of the University of Oxford has been named as one of the ten people who have made the most difference in science during 2013 in recognition of his work on next generation solar power technology.
The Education Center Erasmus MC Rotterdam has won the Rotterdam Architecture Award. From a shortlist of 25 entries, the jury has chosen the design of Claus & Kaan Architecten.
Tecglass is one of the leading companies that design and develop a range of innovative Digital Printers for the glass industry.
2013 Deep Research Report on China LOW-E Glass Industry was professional and depth research report on China Low-E Glass (LOW-Emissivity Glass) industry.
We would like to express our sincere thanks to GlassOnWeb visitors, friends, members and supporters.Thank you all so much for being a part of it!Warmest thoughts and the best wishes for Merry Christmas and a New Year filled with peace, love, joy and lasting happiness.
Jim Rawson, chairman of Epwin Group was awarded the Derek Bonnard Award for Excellence at the G13 Awards, held at the prestigious Park Lane Hilton, London on November 29th.

Add new comment