The new web facility has been introduced to highlight benefits of the entire range focussing on the high quality standards and the breadth of choice. Designed specifically for customers as a useful point of sale tool, this site can be used to download specific product sheets which customers can use when approaching homeowners and new prospects. A designated member logon area allows more detailed information on product costs, ordering and delivery details.
Cutting Edge customers can clearly see all products and associated quality standards using the easy to navigate site which includes clear visuals, an exclusive member area, Trade Counter information and a modern gallery feature. As a business that places customer needs as a priority, with exemplary support services, senior management consider that this option will offer a fast, reliable resource to source current information when time is pressing for customers.
Already, the modernised site has proved very popular with both existing and new customers accessing the members section. The site will be continually monitored and updated with all the latest product information, corporate news and press material incorporated to ensure customers have a fast resource regarding pricing and product developments. With the entire range of windows, doors and conservatories highlighted the site offers visitors a more accessible and extensive view of the company as a whole.
Shirley Peake, Managing Director at Cutting Edge comments, ““Both existing and potential customers need fast and accurate access to information regarding the products they want to sell and install. The modernised web facility provides a professional, fast and stylish platform for our customers to demonstrate the benefits of our range to the end user. She concludes, “It is imperative that we develop the business accordingly to offer customers the most comprehensive support service possible. We believe therefore that every avenue for access to our range must be developed. Today all businesses need a website that can be fully utilised to provide as much assistance to customers and to help reinforce core corporate benefits.”