The Asian market is getting more interested in Fenzi’s products and there has been an overall increase in demand, Stefano Pozzi, the General Manager of the group’s Chinese branch, pointed out: “The year 2011 was a particularly demanding one in China, during which we had to deal with an exponential increase in production costs all along the chain, from raw materials to labor costs; despite this and the global slowdown, the Fenzi China Paints and Sealants Company Limited managed to close 2011 with widely positive results that were up from 2010”. In fact, work on expanding the production lines, which began back in 2010 and 2011, was completed and these can now cope with an ever greater market demand.
Fenzi will be at China Glass 2012, an important forum for the entire glass industry, with an all-new stand showcasing the full range of products that have won over the Asian glass industry. Alongside the range of Duralux mirror backing paints, the first product to be exported and produced by Fenzi in China, a major focus will be given to Butylver, the poly-isobutyl primary sealant for IG that has just been added to the production of the Fenzi China Paints and Sealants Company Limited and whose performance features customers appreciate. Other show-stoppers at China Glass include the Tempver ceramic paints, which are becoming hugely popular in China and all Asian markets, and the Glassolux cold paints, where demand is being strongly fuelled by non-stop growth in the Chinese furniture industry.
Fenzi at China Glass: Hall E1 – Stand 251