Şişecam Appoints Yılmaz Erceyes as Chief Marketing Officer

Date: 9 February 2026
Source: Şişecam
Yılmaz Erceyes
Photo source
Yılmaz Erceyes | Şişecam

Date: 9 February 2026

Şişecam strengthens its global marketing leadership with the appointment of Yılmaz Erceyes as Chief Marketing Officer, supporting the company’s customer-centric strategy and international growth ambitions.

Yılmaz Erceyes, a leader with extensive experience in global markets, has been appointed as the Chief Marketing Officer of Şişecam. Erceyes will lead Şişecam’s vision of expanding the global reach and impact of its value‑added product portfolio, as the company delivers its products to more than 150 countries. In his new role, he will contribute to the implementation of Şişecam’s customer‑centric strategic priorities and help further strengthen the company’s sustainable and profitable growth journey.

Yılmaz Erceyes began his professional career in 2002 at Procter & Gamble in Belgium, where he held engineering and process control roles. In 2004, he moved into brand management and assumed leadership positions overseeing various product categories across European markets. Erceyes joined Premier Foods in 2015, first serving as Marketing and Category Director, and was appointed Chief Marketing and Growth Officer in 2019. During this period, he was responsible for the company’s marketing, innovation, research & development, customer analytics, mergers and acquisitions, and new ventures, while also playing a leading role in shaping the company’s 10‑year strategic growth plan. 

Erceyes holds a double major in Food Engineering and Chemical Engineering from Middle East Technical University. He continued his studies in Chemical Engineering at the University of Illinois at Urbana-Champaign. In 2015, he completed the Executive Leadership Development program at London Business School. With extensive expertise and senior leadership experience in marketing, sales, and operations within the FMCG sector, Erceyes will support the strengthening of Şişecam’s insight‑driven marketing strategies and contribute to the expansion of the company’s value‑added product portfolio and sustainable profitable growth targets in his new role.

Yılmaz Erceyes assumed his role as Chief Marketing Officer at Şişecam as of February 2, 2026.

600450 Şişecam Appoints Yılmaz Erceyes as Chief Marketing Officer glassonweb.com

See more news about:

Others also read

Vitro Architectural Glass announced that longtime team member and veteran of the glass industry, Andre Kenstowicz, has been promoted to Director, International Sales and Vitro Certified® Network.
At the event, Şişecam will present its broad portfolio of automotive replacement glass products and advanced glass technologies.
After 30 years at the helm, IWFA's Darrell Smith is preparing to retire, with Christina Horsley of AMR Management Services stepping in to lead the association into its next chapter.
Şişecam, the only global player operating across all core areas of glass and a pioneer in flat glass innovation, will participate in GlassBuild America fair, the leading exhibition for glass, window and door industries in North America taking place in Las Vegas, USA.
Şişecam showcases its cutting-edge automotive glass technologies at Auto Glass Week, drawing strong interest from industry participants at the Mygrant Glass booth.
Christian Decker succeeds Bernhard Hötger as CEO. Bernhard Hötger is set to retire on 30 September 2026.

Add new comment

From industry

İçmeler Mah. D-100 Karayolu Cad. No:44A,
34947 Tuzla,/İstanbul
Turkey