Here, the many visitors to the Asian market’s most prestigious exhibition could see the latest developments from the group’s Chinese branch and all the Glass Alliance network.Chromatech Ultra was a big attention grabber.The first hybrid spacer bar by Alu-pro and Rolltech, made of stainless steel and special plastic mixes, is a testament to recent developments in the Chinese market where there has been a sharp rise in the demand for warm edge technology. In response to this need, Fenzi China Paints and Sealants Company Limited upgraded its insulating glass division, which was already selling Thiover and Butylver, by introducing a edicated work team for warm edge technology, and especially for the market launch of Chromatech Ultra.
No less interesting were the traditional Fenzi products. These were the first to win over the Asian market and are still selling well: starting with the Duralux mirror backing paints, the first Fenzi product to be exported to China, to the Tempver ceramic enamels and the Glassolux range of cold paints, where demand is strongly driven by the ongoing growth of the Chinese furniture industry.
“Fenzi China Paints and Sealants Company Limited, the manufacturing and commercial center that was inaugurated in 2006, continues to post increased business results in every area – confirmed Stefano Pozzi, the General Manager of the group’s branch in China – From here we can serve an ideal catchment area that spans from China to South East Asia and customers have shown that they very much appreciate the potential of our products; which is why I think we’ll have a good 2013.”