The latest cycle of the campaign, run by Recycle Now, welcomes back the animated Recycle Now family and focuses on the energy and resources that can be saved by making new glass bottles and jars from recycled glass.
The Somerset Waste Partnership, made up of the county council and five district councils, promotes recycling in the county and encourages people to use their kerbside recycling boxes for glass bottles and jars.
There are also recycling points for glass bottles and jars at all eighteen of the household waste recycling centres, as well as the many mini recycling banks situated across the county.
Cllr Hazel Prior-Sankey, Somerset County Council's portfolio holder for transport and waste, said: "Glass is a valuable resource to recycle as it can be reprocessed again and again without any effect on its quality and performance. Our research shows that people are genuinely interested in understanding the energy savings that result from recycling.
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