A STUDY OF BRANDS / Bisazza’s high-end products a modern glass act

Date: 15 January 2009
Source: http://www.yomiuri.co.jp

Date: 15 January 2009

Bisazza S.p.A. has imbued glass mosaic tile production with a sense of contemporary fashion and, in the process, has turned around one of Italy’s centuries-old manufacturing fields.





In this 22nd installment in a series on the world’s high-end brands, Yomiuri Shimbun Rome Correspondent Kazuki Matsuura interviews Piero Bisazza, chief executive officer of the postwar-founded firm, asking him about his strategy for branding high-end glass mosaic walls in the competitive global marketplace.



The second-generation CEO, born in 1955 in a suburb of Vicenza, northern Italy, studied Anglo-American literature at the University of California, Los Angeles, and assumed his current post in December 1999.



Read the full story
600450 A STUDY OF BRANDS / Bisazza’s high-end products a modern glass act glassonweb.com

See more news about:

Others also read

MORE...

HNG Group Fires Up Its First Float Furnace In Gujarat
For further upscaling, the plant has provision for a second float line which can support an additional 850 tonnes per day.  With an aim to further strengthen its leadership position in the glass industry, the Rs15bn.
Deshima Netherlands Awards 2009 For Teijin And Sekisui S-Lec
During the annual Dujat December Dinner on Thursday 10 December 2009, Minister for Economic Affairs, Ms.
“Tiberio's Baths” Wins The Interior Design Best Of Year Awards 2009 / Spa Fitness
A prestigious international prize states the poetic beauty and the architectural value of “Tiberio's Baths” in Panticosa (Spain), the new health and wellbeing centre in the heart of the Spanish Pyrenees made entirely using special glass blocks with a trapezoidal section.
Bioactive Glass Nanofibers Produced
A team of researchers from the University of Vigo, Rutgers University in the United States and Imperial College London, in the United Kingdom, has developed "laser spinning", a novel method of producing glass nanofibres with materials.
Inventables Most Popular Material 2009:Temperature-Sensitive Glass
Chicago — December 17, 2009 — Designers and engineers examined the product pages on Inventables.com nearly one million times in 2009 in hopes of finding the right materials or technologies for their projects.
Thin films play important part in India’s surging solar wave
Finnish materials technology enjoyed a moment of limelight in the beginning of December this year, when a Finnish industry delegation, lead by Minister of Economic Affairs, Mr Mauri Pekkarinen, visited New Delhi, India.

Add new comment