The animation was developed for Guardian Industries as part of the company's larger project to enhance the functionality and overall experience of the company's website.
"This was truly a team effort in working closely with Guardian Industries' marketing team to develop the interactive web site animation," commented Melih Oztalay. "We are very pleased to have been a part of the process."
The dynamic and interactive animation shows how Guardian Industries is involved in everyday life. The new graphic loads on the home page showing a landscape with urban skyline, residential neighborhood and a car. Visitors can scroll over the buildings, homes or car; and "hot spots" indicate where Guardian Industries makes a particular product for that application. The company is a leading global manufacturer of glass, automotive and building products.
"Together with SmartFinds, we've created a Guardian brand experience that exposes people to the breadth of our product offering," said Earnest Thompson, Guardian's director of corporate marketing and brand management. "With one click, customers are delivered to appropriate areas of the site based on their interests. We've made it much easier for our customers to find what they're looking for."
SmartFinds Internet Marketing provides corporations with complete digital marketing solutions. CEO Melih Oztalay has fifteen years experience with Internet and digital services in developing strategies that utilize all facets of the World Wide Web. The company's major focus is to develop multi-directional marketing campaigns to drive traffic to client websites from more than just search engines.
About Guardian Industries Corp.
Guardian is a diversified global manufacturing company headquartered in Auburn Hills, Michigan, with leading positions in float glass, fabricated glass products, fiberglass insulation and other building materials for commercial, residential and automotive markets. Through its Science & Technology Center, Guardian is at the forefront of innovation including development of high performance glass coatings and other advanced products.
Guardian, its subsidiaries and affiliates employ 21,000 people and operate facilities throughout North America, Europe, South America, Asia, Africa and the Middle East. Visit www.guardian.com
About SmartFinds Internet Marketing
SmartFinds is a digital marketing agency providing mid- to large-sized corporations with digital creative, digital marketing, and digital advertising solutions for the Internet. The most critical element of SmartFinds Internet Marketing service is the creativity and imagination to apply the technological aspects of the digital marketplace to the marketing objectives of a particular business. Initial research provides SmartFinds the ability to develop a digital strategy that can be measured every step of the way. Some of SmartFinds clients include Delphi, Flagstar Bank, Guardian Industries, McCann Erickson, and Vietnam Veterans of America. You can learn more about SmartFinds at www.smartfindsmarketing.com
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