Retail Architects Say Better-Looking Stores Mean Profits

Edward A. Shriver Jr., a Pittsburgh architect who works in retail store design, encourages architects and retail owners alike to "think outside the box," light years away from the designs that have dominated American retail architecture in recent decades.

The words "new shopping center" typically bring to mind boring huge white boxes constructed in a sea of asphalt. He says there is a growing interest in more interactive spaces and in urban settings, where even results-driven merchants can see that better store design - inside and out - can contribute to better sales.

It's not just funky computer retailer Apple's experiments with a clear glass store on New York's Fifth Avenue that signal change. Even Wal-Mart, which has been dogged by groups trying to block out its mammoth boxes, has begun trying to tailor store architecture to particular neighborhoods.

"Better things are coming," said Russell Sway, an Atlanta architect who serves as international chairman for the Institute of Store Planners.

Retail and commercial space accounts for about 10 percent of revenue reported by firms in the American Institute of Architects, making it the fourth-largest category behind educational facilities, office buildings and health-care sites.

That's not to say it's by any means among the sexiest or most lucrative work architects pursue. Fees don't come close to those paid by major developers looking for signature office buildings. While the field can be addictive with the constant challenge of keeping stores fresh, architects generally strive for something more than an assignment to adapt the same, square box to different terrains.

Still, retail architects wouldn't mind getting a bit more respect from their peers, and with a growing number of chains starting to come to the conclusion that design matters, they may soon get it.

Read the entire news on the source link below.

600450 Retail Architects Say Better-Looking Stores Mean Profits
Date: 27 December 2006

See more news about:

Others also read

Owners of Lincoln Glass in Newport, Dan and Elayne Mason, celebrated their 50th anniversary in the business this year. Dan's parents, John and Grace Mason, established Lincoln Glass in 1956 and oversaw day-to-day operations for 20 years.
Potters Industries Inc., an affiliate of PQ Corporation, announced today that, effective February 15, 2007, the price on all Metal Finishing Glass Bead and Ground Glass product shipments will increase up to 3 cents a pound.
Hoya Corp., Japan's largest optical glass maker, agreed to buy camera maker Pentax Corp. for 90.6 billion yen ($765 million) to add endoscopes and surgical scissors.
Strange specimens of natural glass found in the Egyptian desert are products of a meteorite slamming into Earth between 100,000 and 200,000 years ago, scientists have concluded. reported that Tarnaveni (Romania)-based Gecsat, estimates an approximately 6.4 million-euro turnover for this year, a 16% drop against last year, when the company posted a 7.6 million-euro turnover.
Hartmut Reinke, director, Eastern and Central Europe/Middle East and Africa, and Michael Dolan, industry leader, DuPont Biofuels, Europe, Middle East, and Africa, recently participated in the conference on Renewable Energy Prospects for Central and South Eastern Europe, hosted by the Institute for European Affairs and the Slovenian government in Ljubljana, Slovenia.

Add new comment