Date: 12 October 2007
In 1,500 square metres of exhibition space, the tile manufacturers presented a preview of the coming season. The range of new tile products extended from floral or graphic designs, innovative structures right through to light-reflecting and light-generating surfaces for extraordinary room experiences. The trend towards larger formats was confirmed.
"Our customers could already order all the new products now and thus include them in their ranges at an early stage. The latest information, rapid sampling, as well as a comprehensive advice and support of the skilled trades by the specialist tile trade is becoming increasingly important in a difficult market environment. Only in this way can quality companies present and assert themselves successfully in the market. The Preview is a very good platform to show the trends in the run-up to the Cersaie. Because fewer and fewer customers travel to Bologna for reasons of time and costs”, explained Snijer, managing director at Raab Karcher and responsible for the Tile Division.