Internorm, a family business with an 85 year pedigree and largest internationally active window brand, manufacturers high quality windows in a range of materials including aluminium, PVC-U and aluminium/timber hybrid. Its customers are typically owners of high-end homes that are often architecturally designed.
Internorm UK Managing Director Andreas Simmer explained the company’s objectives for its appearance at the FIT Show: “We have a number of key areas in our distribution network that we wish to strengthen and we know the answer will be amongst the visitors to the FIT Show,” he said.
“Our products will be ideal for established retail installers that have an excellent reputation in their areas and which want to work with us, Europe’s leading manufacturer of windows and doors.
Andreas continued: “In exchange for their local expertise and commitment we ensure our partners enjoy industry-leading product quality and customer service. This includes an extensive events programme to reach our potential customers throughout the UK together with other marketing support targeting homeowners that are seeking something different for their homes.”
Included in Internorm’s UK marketing is the company’s brand ambassador, TV presenter Saira Khan who will be appearing on its stand at the FIT Show.
Saira, who regularly appears on the television with programmes that include ‘The Martin Lewis Money Show’, ‘the Money Programme’ and who is a regular on ‘Loose Women’, attends many of the company’s exhibitions and showroom openings throughout the UK to promote the Internorm brand to homeowners.
The company has a strong reputation for innovation and its stand will include such developments as PV-powered integral blinds and integrated mechanical ventilation/heat recovery (MVHR) systems. Sun and insect protection also feature in the company’s product portfolio.