The ongoing increase in exhibitor and visitor numbers seen at VITRUM in recent years reached its peak in 1999, confirming the tremendous interest aroused by the Milan exhibition among those in the trade, and the important role of Italian machinery, accessories and special products in the production, processing and transformation of glass. The four very busy days of Vitrum '99, packed with meetings and discussions, left the clear impression that this is the big international showcase of a healthy, vibrant industry.
The Portello pavilions, now well tried and tested, proved the ideal venue for such a demanding exhibition in terms of the large number and sizes of the machinery involved.
For these reasons, and with the more than 22,000 square meters net taken up in '99, VITRUM 2001 will grow - upwards. In addition to the ground floor of pavilions 14/I, 15/I and 16/I, the first floor of pavilion 16 (16/II) will also be made available to exhibitors. With its usable space of over 5,000 square meters, this will allow the show managers to satisfy all new applications for participation.
The decision to extend the show onto the second floor was taken with the intention of maintaining the compact image of VITRUM unchanged, so that even a larger exhibition would be easy to visit and would ensure maximum visibility to all stands.
Vehicles and lifting equipment for loading and unloading exhibits will also be able to access the new hall, despite it being on an upper floor, thanks to the wide ramps at Portello. The spaces will be distributed, as usual, on a rational basis, taking into account the technical needs of the exhibitors and the logistic restraints of the fair complex itself.
So now, with less than one year to go before VITRUM 2001 opens, the organizational machine is about to get rolling again under the very best of conditions.
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