DuPont White Pigment & Mineral Products has announced that effective today the business will be known as DuPont Titanium Technologies.
"We chose DuPont Titanium Technologies after extensive internal and external customer surveys confirmed that the we needed a name that reflected the essence of our business: that we provide a variety of products and services that enable our customers to improve their business performance," said Jeff Keefer, vice president and general manager. "DuPont Titanium Technologies reflects our overall business direction and is aligned with our coatings, plastics and paper and minerals marketing efforts. It's also broad enough to encompass future business initiatives."