UK based Dyson is exhibiting at the event for the first time and has chosen the platform to launch its environmental hand dryer Airblade to the Middle East market. The revolutionary technology channels unheated air through an anti bacterial filter at 400mph to literally scrape water from hands in 10 seconds, much like windscreen wipers.
Mike Saunders from Dyson said:
"This is the first time we have exhibited at The Big 5, where we'll be launching the fast, efficient Dyson Airblade hand dryer. We saw the event as an excellent opportunity to introduce the Dyson Airblade hand dryer into the Middle East market and to communicate our new partnership with locally based Jumbo Electronics."
Another company utilising The Big 5 to debut its new product is Italy's Levitiles, who has unveiled its brand new decorated crystal Venezia Arte. This is an extremely high-resolution cold decoration system, which uses an exclusive inkjet printing system to deliver outstanding colour and decorative effects and a finished product with unique technical characteristics and performance. The addition of precious metals such as gold, silver and platinum assures an original metallic appearance. Together with the transparency of the glass, this gives the installed material an appealing opalescent look in both the smooth and textured versions.
For more information, please click the link below to read the Press Release.
Construction industry shows optimism with announcements at The Big 5 2010
Many of the 2,500 exhibitors taking part in The Big 5 2010, the region's largest event for the building and construction industry currently taking at the Dubai World Trade Centre, have been utilising the event to introduce new technologies and partnerships to the market.